What does 'pure vegetarian' mean?

Pure vegetarian foods are those which do not contain anything of animal origin, such as meat, eggs, dairy produce, honey, gelatine and other derivatives.

If you're reading this, you probably already know about the many reasons for eating pure vegetarian food.

A healthy body

Animal-based foods are tough to digest. In fact, they use up more stored nutrients than they contribute. Eliminating them from your diet is a simple way to spring clean your body, boost your immune system and even lose weight.

A clear mind

Because natural, plant-based foods are easy to digest, you'll feel alert and energised instead of drowsy after eating. And you'll be happy knowing that you're feeding your body with high quality fuel which has reached your plate without causing suffering to animals.

For more information on ethical veganism, click here.

A clean environment

There is evidence that farming animals for dairy products and meat emits more carbon dioxide than driving SUVs. But eating a pure vegetarian diet is also good for your immediate environment. Your kitchen will automatically be cleaner and more hygienic, and the body you live in will feel fresher.